Celebrating one of our greatest hits: Cellasto®
When we say "we create chemistry for a sustainable future," we're talking about so many aspects of everyday life that it's difficult to even find a place to start. From agriculture to plastics and nutrition to transportation, BASF chemicals are ubiquitous in the modern world.
One area BASF has put particular focus on, and has been particularly successful with, is mobility. To be frank, we're doing some pretty impressive stuff in this category. Our work on improving the performance of electric vehicles - through the development of things like innovative plastics for lightweight, fuel-efficient construction - is just one area we take great pride in. We also do pretty cool stuff with airplanes, trains and ships.
However, it's easy to get caught up in touting the latest and greatest innovations from our R&D sites around the world. What we can sometimes forget to do is brag about market categories that we've been leading for decades.
Cellasto® definitely fits this description.
On the market for over 50 years, BASF's Cellasto is a microcellular polyurethane elastomer used for a variety of vehicle components, from spring aids and top mounts to door stops and seat-track decoupling. It's one of BASF's greatest polyurethanes success stories, and is found inside every second car manufactured in the world.
Cellasto's unique chemical characteristics make it a versatile material for automotive engineers. In fact, engineers like it so much for spring aids that it's used for that application by nine out of every 10 carmakers in the world.
However, as we mentioned, Cellasto is a highly versatile material and we'd like you, OEMs, engineers and manufacturers, to consider more ways in which Cellasto can help you create quieter, smoother and more durable vehicles. Today's consumers demand more for less, and part of that is a quality driving experience in any car, regardless of price point.
To help illustrate our point, we've launched a new series of webinars on the different components that can be created from Cellasto. The first one, which you can view by clicking the link below, describes how Cellasto can help contribute to the manufacture of vehicles with a lower noise-vibration-harshness (NVH) footprint. In the future, we will also roll out component-specific webinars on top mounts, spring aids and more.
Hosted by our Cellasto expert Matt Ronayne, we hope these webinars get you thinking about the many different applications Cellasto can be used for - and if you have questions once you've finished, we'd be more than happy to discuss Cellasto further with you or you can find more information in the Ask the Experts section of our website.
Thanks for helping us launch our new webinar series and we hope that you enjoy it!